Printed letterpress broadside advertising daguerreotype services by C. E. Tapley, announcing his Daguerrean Rooms located in Mr. G. N. Farwell’s New Block, opposite the Tremont House. The text promotes Tapley’s experience in the daguerrean business, describes the physical arrangement of his operating rooms, and emphasizes the size and quality of the skylight used for photographic exposure. The broadside is clearly dated at the foot “Claremont, Feb. 24, 1855,” providing a firm mid-19th-century context.
The content offers unusually detailed insight into early photographic trade practice, including discussion of lighting requirements, studio design, pricing philosophy, and Tapley’s stated rejection of inferior or fraudulent operators. Such verbose promotional language reflects the highly competitive environment of early American photography and the need to educate the public about daguerreotype processes and quality standards during the 1850s.
The printed sheet measures approximately 5.5 × 16.5 inches and is affixed to a larger 8 × 18.5 inch mount. The mount is plain and unprinted, serving as a backing for display and preservation. No photographic image is present; this is a contemporary advertising ephemera item directly associated with the daguerrean trade.
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