Michael Lehr Antiques
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June Auction

Wed, Jun 17, 2026 12:00PM EDT
  2026-06-17 12:00:00 2026-06-17 12:00:00 America/New_York Michael Lehr Michael Lehr : June Auction https://auction.michaellehrantiques.com/auctions/michael-lehr-antiques/june-auction-23036
Michael Lehr Antiques info@michaellehrantiques.com
Lot 507

Printed Postcard Jerry McSafety Stay on the Safe Side Ford Dealer Car Photograph

Estimate: $50 - $1,000
Starting Bid
$10

Bid Increments

Price Bid Increment
$0 $10
$200 $25
$500 $50
$1,000 $100
$2,000 $250
$5,000 $500
$10,000 $1,000
$20,000 $2,000
Printed postcard depicting the Jerry McSafety dummy character alongside a police officer figure and a contemporary Ford automobile, with the caption Stay on the safe side, Your Friend Jerry McSafety printed on the front. The inclusion of a current Ford vehicle in the image reinforces the sponsorship connection to Ford dealerships that characterizes this series of safety campaign cards. The reverse bears a printed POST CARD format alongside the full text of Jerry McSafety's Song, a rhyming safety instruction verse addressed to children covering road safety, skipping, dancing feet, and being a safety guardian, produced in cooperation with your friendly Ford dealer. A handwritten ink note is also present referencing programs at a school. This card is a further example from the McSafety safety campaign series and the inclusion of the song text makes it the most content-rich reverse in the group. The front bears the printed text: Printed photograph with caption reading Stay on the safe side, Your Friend Jerry McSafety with Ford automobile. The reverse reads: Printed POST CARD reverse with full text of Jerry McSafety's Song, in cooperation with your friendly Ford dealer, handwritten ink note. Handwritten inscriptions read: Ink note referencing school programs on reverse.

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